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Acumen is a community based, educational consultancy firm that prioritizes students and their unique potentialities. Our work and values are centered around our motto: Every Student Matters, and we make sure to create an environment that is conducive to every client’s academic and professional growth.
Our motto, our values, and our philosophy centers around the idea that educating our youth is the most important way to develop the future of our country, and that our role as a team is to give this youth access to as many opportunities as possible. This is why we make sure to treat each student as undeniably unique, to work alongside them to find a college or university that fits them the best.
Hi! My name is Aymen. I founded Acumen about two years ago. I graduated from the Lahore School of Economics with a degree in Finance. For my Masters, I went to Queen Mary University of London and graduated with an MSc. in Entrepreneurship and Innovation. While making my grad school application, I realized a gap in the education counselling industry. Students in Pakistan have a limited understanding of what sort of opportunities they might have for their education abroad. Unfortunately, educational counselors in schools or larger education consultancy firms are unable to cater to each student’s unique personality, goals, and potentialities. Most consultancies in our country push students to only apply to universities they have affiliations with, and do not encourage them to look into programs that are part of their career goals. Having experienced this myself during my grad school applications, I felt that there is a need to make a shift in the way educational counselling is done. Recognizing the apathy with which students and their applications were treated, I decided to put my Masters in Entrepreneurship and Innovation to use and created Acumen. With a task as sacred as helping students find a direction to their future, I believe it is principle to put all information on the table to help them make life-changing decisions. That’s what we do at Acumen; we empower students. That’s what makes every day worth looking forward to.
Hello! I completed my BSc Economics & Management from the University of London (LSE) in 2016. I joined my family business of real estate sales & development in the same year and worked in the same company for 4 years. I was always very interested in the rapidly evolving digital landscape and how it's changing our current business models. I started a side project of building an e-commerce store in 2015 with a few friends, while I was in college and I was exposed to the world of digital marketing and the power of social media. Since then, I have always been intrigued by the developments in the digital arena and how our conventional business models can be transformed by using digital tools.
When I joined Acumen as a co-founder, I was sure this industry is ripe for disruption. We first looked at how things were being done in the industry. Then we identified the gaps and came up with 2 things we were gonna do differently. First, we are going to focus on scholarships, funded PhD tracks, and post-study settlements. There was a clear gap and there were no reputable companies that were considered an authority in these domains. The second thing we planned to do differently was to only use digital media to reach our audience. We decided to post a tremendous amount of useful information for our audience and establish our credibility. It was a long game but we decided that we'd not back out.
The results were great. Providing useful information and hacks established our credibility and we delivered on our promises by winning millions in scholarships and grants for our students, achieving a tremendous ratio of acceptances and visa approvals.
With this new information/blog portal, my goal is to make the latest information, well-thought-out opinions, and expert hacks, available to the millions of students around the world. This will be the first of its kind, student-centric project in the world and we hope to empower students to pursue their dreams.
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo, viva la vida.